Tag: B4B
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The Evolution Of The Field Service Engineer: From Service Provider To Trusted Advisor
This post was originally published as a guest column in Field Technologies Online. Nothing happens for equipment manufacturers until something is sold. Nothing to install, nothing to service, nothing to renew. Great hardware and equipment manufacturers have been built on great engineers creating great products for great salespeople to sell. And the best of the…
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Technology And Big Data: Reinventing The Customer-Supplier Relationship
This post was originally published as a guest column in Field Technologies Online. The marketplace for equipment manufacturers is rapidly moving from a pure product focus to a customer outcome-based focus. With this change, every manufacturer will be faced with the hard truth that their customers are changing the way they purchase. New customer expectations,…
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Worst to First: Everyone loves a turn around!
Everyone loves turnaround stories. They give us hope. They tell us that no matter how bad things are now, change is possible and that greatness is just around the corner. They provide inspiration and reward loyalty. Even though our team hasn’t been to the playoffs in 14 years, our loyalty will be rewarded and this…